GASTON: Your Conversational AI Assistant for Digital Menus
The only AI chatbot in the world built into a digital menu platform. 35 complete functions. Create, edit, translate and manage your entire menu simply by talking.
Why GASTON Changes the Game
Managing a digital menu traditionally means navigating complex panels, clicking endlessly and wasting valuable time you could spend in the kitchen. GASTON removes that friction completely. Instead of hunting for buttons and filling out forms, you simply tell it what you need. “Create a Desserts category with three products: Cheesecake at 6.50, Tiramisu at 7.00 and Creme Brulee at 5.50”. GASTON executes all three operations in seconds, with correct names, prices and structure.
No other digital menu service in the world offers anything similar. Traditional QR menu and online menu platforms are limited to manual forms. GASTON is the first and only conversational artificial intelligence designed specifically for restaurant menu management, with built-in gastronomic knowledge and 35 functions that cover every aspect of your menu.
From the chef dictating a daily special while cooking, to the manager who needs to update 50 prices at once, GASTON adapts to every situation. It understands natural language, auto-corrects typos and responds in whatever language you prefer. It is like having a dedicated assistant for your menu available 24 hours a day, every day of the week.
All 35 GASTON Functions
Every operation you need to manage your menu, executable by natural chat or voice.
📁Category Management (5 functions)
create_categoryCreate new categories with name and description
list_categoriesView all categories on the active menu
update_categoryEdit name, description or status
reorder_categoriesChange category display order
move_categoryMove a category between menus
📂Subcategory Management (8 functions)
create_sectionCreate subcategories within categories
list_sectionsList subcategories of a category
update_sectionEdit name, description or visibility
move_sectionMove subcategory between categories
reorder_sectionsChange subcategory order
merge_sectionsMerge two subcategories into one
duplicate_sectionDuplicate subcategory with all products
convert_categories_to_sectionsConvert categories into subcategories
🍽️Product Management (10 functions)
create_productCreate product in subcategory with price
create_product_in_categoryProduct directly in category (no subcategory)
create_product_at_menuStandalone product at menu level (Bread, Cover)
list_productsList products with optional filters
update_productEdit name, price, description, status
update_priceUpdate a specific product price
reorder_productsChange order within subcategory
move_productMove product between categories or subcategories
duplicate_productDuplicate product with all its data
toggle_availabilityEnable or disable product quickly
✨AI and Advanced Functions (12 functions)
generate_imagesGenerate professional photos with AI (DALL-E)
enhance_imageEnhance existing photo with AI
delete_imageRemove image from gallery
bulk_update_pricesBulk update prices (+10% Meats)
bulk_generate_descriptionsGenerate AI descriptions for products without one
bulk_generate_section_descriptionsAI descriptions for subcategories
bulk_generate_category_descriptionsAI descriptions for categories
list_products_without_descriptionFind products missing descriptions
suggest_dishes_from_ingredientsSuggest dishes from available ingredients
suggest_dishes_with_new_ingredientsSuggest creative new dishes
duplicate_categoryDuplicate entire category with all content
duplicate_menuDuplicate entire menu (dinner based on lunch)
GASTON in Action: Real Conversation
This is what managing your menu with GASTON looks like. No clicks, no forms. Just natural conversation.
Create a “Pizzas” category with a “Classics” subcategory and 5 products: Margherita 8.50, Napolitana 9.00, Four Cheese 10.50, Diavola 9.50 and Prosciutto 11.00
You
📁 Category “Pizzas” created
📂 Subcategory “Classics” created
🍕 Margherita — €8.50
🍕 Napolitana — €9.00
🍕 Four Cheese — €10.50
🍕 Diavola — €9.50
🍕 Prosciutto — €11.00
✅ 7 operations completed. Your Pizzas section is ready. Shall I generate images for these products?
GASTON
Yes, generate images for all of them and translate the category to French, German and Portuguese
You
🎨 Generating 5 food photography images...
🌍 Translating to French, German and Portuguese...
✅ Done. 5 professional images created and translations active in 3 additional languages. Your international guests will see the menu in their language automatically.
GASTON
Real interaction example with GASTON. What you see in 3 messages would take 25+ minutes manually.
Real-World Use Cases
Chef During Rush Hour
It is 1 PM, the kitchen is packed and the chef needs to add today's special. Without putting down the pan, they tell GASTON by voice: “Add product Sea Bass Baked, category Fish, price 18.50, with description”. In 10 seconds the dish is on the menu with automatic allergen detection, AI-generated photo and translation to the restaurant's 4 languages. No touching the phone, no opening any panel.
Bulk Price Update
Ingredient costs have risen 8%. The manager needs to update 120 products. Instead of editing one by one, they tell GASTON: “Raise Meats prices by 8% and Starters by 5%”. GASTON executes all 120 updates in a batch, automatically rounds cents and shows a summary. What used to take an hour is done in 30 seconds.
Tourist Multilingual Restaurant
A restaurant in Barcelona serves tourists from 10 nationalities. The owner tells GASTON: “Create a tapas menu with 15 products and translate it to English, French, German, Italian and Portuguese”. GASTON generates the structure, suggests attractive descriptions for each tapa, translates contextually (not literally, but with correct gastronomic terms in each language) and detects allergens in every dish. A professional multilingual menu created in 5 minutes.
GASTON vs Manual Management
Real comparison of time and effort for the most common tasks.
| Task | Manual | GASTON |
|---|---|---|
| Create 1 category + 5 products | 15 min, 30+ clicks | 30 sec, 1 message |
| Update 50 prices | 45 min, 150+ clicks | 15 sec, 1 message |
| Translate menu to 5 languages | Not available | 2 min automatic |
| Generate 10 dish photos | Photographer: $300-500 | 1 min, 1 message |
| Detect allergens for 20 products | 60 min research | Automatic on creation |
| Duplicate lunch menu as dinner | 2+ hours copying | 10 sec, 1 message |
| Complete menu from scratch | 4-6 hours | 15-30 minutes |
Frequently Asked Questions about GASTON
What is GASTON and how does it work?+
GASTON is the conversational AI assistant built into IAMenu. It works through text chat or voice commands. Simply type or say what you need, like "Create a Pizzas category with 5 products", and GASTON automatically executes the operations on your digital menu.
How many functions does GASTON have?+
GASTON has 35 integrated functions covering the complete menu management cycle: create, edit, delete, duplicate, reorder categories, subcategories and products. It can also generate images with AI, translate to 29 languages, detect allergens automatically and bulk update prices.
Does GASTON understand multiple languages?+
Yes. GASTON responds in whatever language you write in. It supports over 100 languages for conversation. When creating menu entities, it generates them in your business base language and then automatically translates to your active menu languages.
Can I create a complete menu just by talking to GASTON?+
Absolutely. You can tell it "Create an Italian menu with categories Antipasti, Primi, Secondi and Dolci, with 5 products in each" and GASTON will create the entire structure with names, descriptions and suggested prices in minutes.
Can GASTON generate images of my dishes?+
Yes. GASTON integrates AI image generation. Tell it "Generate a professional photo for Pizza Margherita" and it creates a food photography quality image saved automatically to the product gallery.
How does GASTON detect allergens?+
GASTON uses IAMenu Super Chef system, which analyzes the product name, ingredients and category context to automatically detect the 14 mandatory EU allergens. For example, creating "Pasta Carbonara" automatically detects gluten, eggs and dairy.
Is there anything similar to GASTON?+
No. GASTON is the only conversational AI assistant in the world integrated into a digital menu platform. Other QR or digital menu services offer no chatbot or AI assistant for content management. It is a category created by IAMenu.
Which plans include access to GASTON?+
GASTON is available on all IAMenu plans, including the free Starter plan with 20 monthly operations. Professional offers 100 operations and Premium includes unlimited.
Can I use GASTON for bulk price updates?+
Yes. The bulk_update_prices function allows updating prices of multiple products simultaneously. Say "Raise all Meats prices by 10%" and it is applied instantly.
Does GASTON work on mobile?+
Yes. GASTON is integrated into IAMenu dashboard which works on desktop and mobile. Manage your entire menu from your phone while in the kitchen, using text or voice.
Start Talking to GASTON Today
14-day free trial. No credit card required. Full access to all 35 functions.
Create your first complete menu in under 15 minutes. Just by talking.
Try GASTON Free